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Nike, NBA partnership to create a mobile game

Niantic announced that it plans to partner with the National Basketball Association (NBA) and the National Basketball Player Association (NBPA) and produce NBA All-World, an original real world mobile game.

NBA All-World is the first game to invite NBA fans to Real World Metabus. NBA All-World is free of charge and is an official license-based basketball game. The player can find, challenge, challenge nearby NBA players, and then recruit them as a team to make my skills on the court.

Marcus Matthews, a Niantic senior producer, said, NBA All-World is the industry's first original real world mobile game in sports game genres, and it will be attractive to both NBA enthusiasts and light fans. We are producing and planning a game that encourages them to showcase their own style.

Celebrities MATT HOLT, the representative of NBA Consumer Products, said, With a partnership with Niantic, NBA All-World will provide fans around the world with the opportunity to be fully immersed in NBA's energy and heat. As you can see, we expect to communicate with fans around the world through this immersion experience.

NBA All-World invited NBA players to Niantic's Real World Metabus by inviting NBA All-World to communicate with players in a new way, said NBPA's innovation engine, director of NBPA's innovation engine. The game is recognized for the game production experience that encourages the participation of local communities, and our players are integrated into NBA All-World, further enhancing such immersion.

In addition, NBA All-World will be able to coordinate the players with customized costumes in the game, adding fashion to the NBA. The player can visit the NBA All-World official website and register it in advance and receive a notification when the NBA All-World is released in the country.


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